With today’s technological age, blogging has become an important part of anyone’s digital presence online. Many people have blogs and if you don’t have one, you could be left in the dust. To understand blogging, you have to know every aspect of it. If this is your desire, then keep on reading.
Use tags correctly. Tags let you categorize your posts into different categories, which can then be searched by readers. Each of your posts should have two or three tags. Make sure you use the same words for similar posts (don’t have a “bikes” and “biking” tag, for example), and don’t give posts too many tags, as this tends to clutter up categories.
Headlines are what your readers tend to read first. They act like bait. If your bait is good, they will “bite” into the blog post too. However, if your headline is dull, repetitive, commonplace, predictable, or just not intriguing at all, your readers may decide to skip the entire thing.
Make sure that you are productive with your blog. Do not allow yourself to waste your time watching television, or playing games when you could be doing things to make your blog bring in more visitors. When you are using a blog to make money, you are going to have to put the work hours into it.
Check to be certain you have not overused keywords, Adsense postings, images or plug-ins. Doing this will undo your hard work by earning you a flag from search engines. Instead, write in a conversational tone that flows naturally.
Keep your individual post focused on one point. Blog with the full knowledge that you will be making many subsequent posts and if you tell everything in the beginning you may not have anything left to say later! Think of your blogs as being the spokes in a wheel. By themselves they are important but as a wheel they are incredibly important.
Use stirring titles that will generate responses or debates. Make your titles intriguing enough to entice your readers to continue reading, and voice their opinion, or ask questions that beg the reader to include their thoughts. Do not be drawn into conflict whenever possible, but moderate the conversation with your own input.
Make sure that your blog posts are structured well in order to make scanning easier. Make use of lists, header tags, and more. Keep in mind that the average reader is not going to want to read sentences and paragraphs that are really long. Therefore, you should make them as short and to the point as possible.
Have your blog feel friendly and warm to visitors. Reply to comments that people leave, and this means more than just thanking them, try to have real conversations. If you can develop a relationship with your readers, they will tend to be more loyal to you, and keep coming back.
Don’t let feedback faze you. Simply use it as a way to improve your blog. Regardless of the subject matter, someone is sure to offer criticism. Use the constructive comments to produce a better. Those that are negative or destructive, respond politely and move on. By being mature when dealing with commenters, you’ll get more respect from your readers and you may attract new readers.
Don’t go crazy with font styles, capitalizing, underlining, bolding and the like. While it is important to use formatting appropriately, too much formatting makes everything merge together on the page. Only use special font styles when you really need to draw the reader’s attention to a particular word or thought.
Use pictures and other graphics to break up your text and draw in readers. Many people learn best in a graphic format rather than in a written format. By interspersing photographs, diagrams and other graphics into your blog, you are actually perfecting the overall image of the page. The entire page, in effect, becomes an image.
Make sure you interact with your readers. Try to moderate all of the comments that you get from your readers. This will keep your blog alive and help you get your readers more interested in the topics that you are discussing. This is an easy step that is often overlooked.
Create a homepage that will help make readers interested in reading your blog. Most basic blog sites have the homepage set up as a generic list of your most recent posts; try spicing it up by making a custom homepage. Creating an original home page helps you get readers, since most of your readers come from search engine results or links on other blogs.
Try to make sure that you are always writing with your readers in mind. Do not partake in keyword stuffing where you throw a ton of keywords into your blogs to get the search engines attention. Ultimately, your content and writing style will have the final say in whether your blog succeeds or not.
Aim to have a large number of videos in your blog. Use TubeMogul in order to publish these videos in as many different places as possible. In addition, you should ensure that your blog URL is not just simply in the video. It should also be in the text description that goes along with the video.
If you are looking for some good blog content, try posting lists. We’ve all seen them: “Top 5 tips for weight loss!” or “10 ways to keep your husband happy”. People love lists. They are easy to scan for interesting information and good for giving tips and advice. Give it a catchy title and readers will be hooked!
Try using short and relevant content near your link bar. The link bar level tends to be a very popular hotspot. You could be statistics about your subscribers there. Use it as a subscription aid, since this area lacks the same popularity as the head or foot of a post.
The knowledge you have gained today, should have helped you gain an understanding of what it means to blog and build a digital presence for yourself. Go ahead and share this knowledge with your friends, even the ones that blog already, and see what they have to say about this article and what you have learned.